Apple has unboxed the second and most direct iPad commercial to date, What Is iPad? It's refreshing to see the company continuing to break from using the white backdrop. The voice over copy in this ad is punchy and commanding, making gadgets like the Kindle and Droid seem small and irrelevant.
"What Is iPad? iPad is thin. iPad is beautiful. iPad goes anywhere and lasts all day. There's no right way, or wrong way. It's crazy powerful. It's magical."
I own an iPad. I have tremendous man-love for my iPad because it is revolutionary. I still can't buy into magical. But I'll play along for now, since over one million devices have already been sold. Can I get an Amen?
Amen, brother.
The iPad is truly MAGICAL..! ;-)
Posted by: Antwoine | May 13, 2010 at 12:59 AM