The Pantless Knights, creators of the brilliantly produced "I'm On A Mac" video, have released a new joint "The New Dork - Entrepreneur State of Mind", spoofing the Jay-Z and Alicia Keys snorefest, New York State of Mind.
While this latest novelty offering is generically eye catching, it lacks a solid focus by squandering more screen time ass-smooching mainstream tech websites and geek icons than it does lampooning the lifestyle and gadget mongering of the modern dork, portrayed in this bit as an urban Sasquatch rapper sporting doofus eyewear.
Although the production is technically sound, it's missing mass appeal by trying to be too "wink, wink" with the plethora of insider geek jokes aimed at getting airplay rather than making great entertainment. It's like watching a rolling "please post my video on your website" shameless advert rather than something with true comical wit. Where's the funny fellas?
The lack of big name actors here is also a major disappointment. Like most certified, card carrying uber-geeks, The Pantless Knights are trying way too hard to get attention from the cool kids.
The New Dork - Entrepreneur State of Mind (lyrics)
Now I’m in the blogosphere, Now I’m in the twitterverse
Fans get so immersed, But I’m a nerd forever
I’m the new Zuckerberg, And since my website
I been cookin’ dough like a chef servin’ killa-bytes
Used to be the basement, Back at my mom’s place
Buildin’ web traffic so that we could sell an ad space
Make way for the, One man businesses
Bail outs finished with, White collar criminals
New sega genesis, Entrepreneur time
Makin big plans, To dominate the online
Yeah, I’m on YouTube, this is one man
Sharin’ google revenue, With songs on my webcam
Science is the new art, Databases day to day
Geeks spreadin’ sheet smarts, Hustle, make the data pay
I could be in Valleywag plus Geekologie
Tell from my avatar, That I’m most definitely
Social networks – what dreams are made of, There’s nothing you can’t do
Now you’re the New Dork
This V.C. money is brand new, The geek is now damn cool
Let’s hear it for new dorks, new dorks, new dorks
Catch me up in Techcrunch, Right on the homepage
Hell, I’m on Gizmodo, In a photo bout a phone crazeAnd I’m up in Mashable, weekend trip to New York
Bar pitty, 1oak, parties full of New Dorks
Now I’m pitchin business plans, From the backs of napkans
Micro-lend to Africans, Monetize Kazakastan
Catch me up on linked-in, Dog, C.E.O.
You can see where I be, With the I.P.O.
Now I’m up in skinny jeans, Now a hipster’s lurkin’
Used to be a reject, But now I’m steady jerkin’
Now my glasses mainstream, Now the girlies eyein me
Popular kids copy me, The new swag is irony
Comin’ from the small time, Girls couldn’t find me
Now I scale models, Like I climb on top of Heidi
Start big trends, with tweets that I pass on
You should follow me, cuz I’m friends with Ashton