After years of languishing, Facebook has announced that an official 'Dislike Button' is finally on the way. CEO Mark Zuckerberg revealed during a Q&A session Tuesday, that his company is preparing to launch a Dislike button aimed at expressing empathy — since “Not every moment is a good moment,” according to Zuckerberg.
“I think people have asked about the dislike button for many years. Today is a special day because today is the day I can say we’re working on it and shipping it,” Zuckerberg said.
“If you share something that's sad like a refugee crisis that touches you or a family member passes away, it may not be comfortable to like that post…I do think it's important to give people more options than liking it. We need to figure out the right way to do it so [the button] ends up being a force for good, not a force for bad.”
Although Mr. Zuckerberg did not announce a public launch date — this special day can be commemorated with a set of "I Like" shot glasses that enable offline users to throw back multiple shots of Fireball then quickly tip the glass over to celebrate the Dislike button becoming part of the Facebook family (very soon).
The company did reveal it will be testing out their new Dislike button with a small number of users 'soon'.
Until then...Bottoms up (thumbs down) ya'll!
Note: Deep feelings of empathy are delivered free with each consecutive shot.
[I Like Shots] — Using Dislike Button while intoxicated is strongly discouraged.